Launching a startup is a minefield of bizarre and wonderful terms such as "benefit hypothesis", "sweat equity", and "liquidation waterfall". Sometimes you just need a plain and simple answer to the most convoluted of terms.
Lingo: Startup gives you the definitions of the startup terms that you actually use when you need it most and without the fluff.
About the Book
Whether you work heavily with startups and want to catch up with the jargon, you've launched a startup or work as part of one; then this book serves as your little, life-saving pocket glossary of terms that you encounter on a day to day basis.
"Lingo: Startup" is an A-Z glossary of essential startup terminology as part of a Full Stack Agency. It doesn't seek to go too in-depth to remain concise and municipal, but enough to understand at a glance. Samuel gives you a realistic insight into its definition, whether that's having to "Pivot" after an economic crisis or the anxiety-ridden realisation of the "Valley of Death".
The "Lingo" book series looks to simplify over-complicated definitions you find on the web and refine it to a language suitable to the Full Stack Agency.
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